Art Direction

Visual Design
Project: Match 3D

ROLE

Design Lead


RESPONSIBILITIES

Tools

Figma, ProtoPie, Photoshop, Illustrator, Animate, After Effects, Cinema 4D, V-Ray 5, RizomUV

Preproduction

I built out and iterated on the flows and UX for the various use cases based on the product needs. Keeping it low-fidelity helped in addressing modifications, changes, and edits. I also use my experience in the animation industry to divide wireframes into scenes and create a color script for each one. This helps me map and tie colors to the user journey emotions that players encounter.

3D + UI Design

In addition to UI design, over 300 props of varying detail levels were created over a period of two months. These 3D assets were created using Cinema 4D, Blender 3D, RizomUV, and Vray-5, and integrated into Unity 3D.


Get in touch at

hello@ajaykarat.com

California, USA